In 2021, Jake Housdon left his role as a tech executive and moved to the Peruvian Amazon to build a retreat centre. He packed up his life and immersed himself in the jungle, where plants became his teachers and nature his guide.

Three things define his path: people, plants, and creativity. His journey with cannabis wasn’t always balanced. He found himself in a pattern of excessive use, self-medicating and 'overdoing it' without proper structure or guidance. Through this, Jake realized the importance of a conscious relationship with the plant—one rooted in intentionality, respect, and balance. In the right setting, with the right cadence, cannabis facilitates deep healing and profound insights.

Today, Jake leads Conscious Cannabis, a community and learning experience exploring cannabis for spiritual growth, wellness, and creative expression where we help people cultivate a healthyrelationship with cannabis, honouring both themselves and the plant.