Welcome back to Girls That Startup, a weekly series where we spill the tea on how to create a seven-figure side hustle - because no one saves their way to wealth. You’re joined by Sim, a seven-figure business owner, and Maia, an entrepreneur in the making.

This week, Sim and Maia discuss the importance of running a value-based business and how it can lead to success. They explore the impact of aligning business values with personal values and the benefits of creating a deeper connection with customers. They also provide insights on how to measure the impact of a value-based business and the importance of focusing on depth rather than reach. The conversation concludes with a discussion on how to start running a value-based business and the significance of having a theory of change.

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'Til next week, team! 💖

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