In this episode, host Farzana Baduel chats with Mark Lowe, co-founder of Third City, one of the UK’s leading independent PR agencies.

Mark’s impressive 25+ year career spans a diverse range of sectors, including tech, healthcare, and FMCG. As a trusted advisor to senior clients and a regular commentator on brand reputation and sustainability, Mark has helped shape the PR industry’s approach to ESG and creativity. Under his leadership, Third City has been recognised as the ESG Consultancy of the Year by PR Moment and achieved B Corp status, highlighting the agency’s commitment to ethical practices and social impact.

In This Episode, We Explore:

• Mark’s journey from a background in acting, music, and politics to founding Third City.

• The ethos of Third City and its unique support for creative side hustles.

• Achieving B Corp status and what it means for Third City as a leader in ESG.

• The evolution of the PR industry since 2011 and the trends shaping the future of PR and communications.

• Mark’s approach to adapting PR strategies in response to changing consumer behaviour in tech.

Connect with Mark:

LinkedIn: Mark Lowe

Twitter: @ThirdCityPR

Follow Farzana on Social Media:

Twitter & Instagram: @FarzanaBaduel

For questions and inquiries, please contact:

Executive Producer:David Olajidedavid@curzonpr.com

Podcast Manager and Editor:Ikechukwu Mgbenweluike.mgbenwelu@org.uk

Disclaimer: Views expressed by the guest are their own and not necessarily endorsed by the Fuse podcast.